
Father logic

How to market to a woman

- Accessorizing!
- Watching The Hills!
- Being duped by commercials! (Vibrating mascara? PASS.)
I have learned a thing or two about what makes me really want to buy something. Unfortunately, when its pink.. yeah, I want to buy it more, and marketting execs have obviously figured out the female kryptonite.
Which brings me to this: the Nissan Micra. (Aka the Nissan March.)
Think VW Beetle, but on.. ANTI-STEROIDS.
This car is so freaking cute. That's all I can really say. At just 3.7m long, the name is appropriate. They're currently only released in Japan and Australia I believe, but I had the chance to see a few in person while vacationing DOWN UNDAH this summer.
I sometimes judge male drivers when I see them driving a Smart car, but they can still juuuust get away with it. The Micra, no.
The marketing for this car almost blows my mind. While a lot of eco-car makers are resorting to flashy colours to promote their product (vis a vis: Suzuki Swift in LIME GREEN. Yeah.. I almost bought one last year.) none turn to bubble-gum pink like Nissan. A stroll around their website has delightful extras like The Girls' Guide to Buying a Car, which hey, is actually a nice sentiment, but I'm feeling a little patronized. The photos in the gallery have some fashionista looking girl in 50% of them, hawking her clear glowing skin more than the willy wonka fashion of the car. There's a delightful link to take a quiz to find out which Micra colour suits your personality, each of which is named after a popular international city; London Rose, New York Blue, or L.A. Lilac, anyone?
Bottom Line: Would I drive one of these? Yes, definitely, though I'd be a little warey having to merge onto a freeway with one, these suckas are made for INNER CITY DRIVING (+/- the "inner" I suppose, ain't seeing one of these in the BRONX.) If the extensive "ACCESSORIES [!!!!!]" section of the website doesn't sell you, then I have only one question:

Where else are you going to store your red flats?!
Observations
Nobody ever wants to talk to the receptionist.
I'm very friendly! You should want to talk to me!
People ask me all the time if I'm a lawyer, that I'm not qualified to give them information.
People always say
"He's always busy! Why can't I talk to him directly?"
and I say
Yes, he is always busy. Hence why... he hired a receptionist. Sdfsdfsjdf
AND DID I MENTION that we're taking a firm field trip next week to watch the new Michael Jackson movie for lunch?
YEAH, BEST LAWFIRM EVER.
2. When people get all freaked out about 2012, thinking the world is going to end..
They think, well the Mayan calendar ended December 21, 2012, so that's when the world is going to end too, right?
Or
Maybe?
They just got sick of writing the calendar. I mean, the same 4 seasons over and over for a thousand years, I think we can predict this patterns well past 2012.
3. Now I've mentioned it on facebook, but I think its worth mentioning again:
Last week my boss was trying to find a file that apparently went missing. He didn't know what happened to it, and in a moment of exasperation said "This is madness!"
Larissa, the ever mindful movie quote-er, couldn't resist the chance to yell "THIS IS SPARTAAAAA"
Pause for silence.
Has he not seen that film?
He doesn't say anything, just turns around and walks away from my desk as I quickly look back at my computer screen and look busy.
We must never speak of this again.
UPDATEZ
Aston Martin One-77
So fortunately, I'm channelling my automobile love to make this happen.
Considering only two people actually follow my blog, who presumably don't give a crap about cars (Hi Kenny, Hi Heather) I feel a little bad, but Aston Martins are one of my true loves:
ASTON MARTIN One-77
I can't decide if I prefer the styling of the One-77 over the v12, but if anyone has $2-million dollars laying around, then HAVE AT 'ER.
They're only releasing 77 of these puppies worldwide (should I find the correlation to the car's name cute, or intelligently justified?) and only 6 in America.
I'm just quoting facts.
"6 in America" probably means none in Canada, but I'll still have my 2 Aston Martins that occasionally roll down Whyte Avenue.
POINT BEING: Each of these is tailor made to the buyer, which apparently equates to a good $1.7-million more than you'd pay for say, a DB9, but we're talking customization here!
What they plan to customize, I don't exactly know. Perhaps some people really need an extra inch of elbow room in the drivers seat, or a delightful built-in vase to put a flower, a la the VW Beetle.
(Really?)
POINT STILL BEING: I'm an Aston Martin fan, but the $2-mil price tag.. you're paying to have one of the 77, not the customization. Kind of like buying a $15,000 Chanel tank top (And I just brought the demographic for this blog full circle!)
Either way, lowly Edmontontonians will never see one of these here.
But for the sake of context:

Appendix A
Not that I'm a fan of finding the likenesses of disney characters in tragic events, BUT THIS was just too startling to not point out.Lesson Learned
Reasons to not let me in your car
Its NEVER LUPUS

The stereo in my car is broken. The right side speakers are definitely not operating at optimum capacity, but I'll take what I can get, sound wise.
"ho man, i'll bet that's an example of a fairly tame and non-bizarre dream for you."
Bad Morning
On a serious note
Why I push people away
Fortune teller
ALSO????!!!!
Because I don't post anything of consequence..
Nothing exciting has happened to me this week aside from totally changing the layout of this stupid blog and fighting off death threats. (WHAT?)
So, since my workweek officially ends Thursdays at 6 o'clock, here are some consequential points:
1. Last night my.. amusing aunt called our house. Now, she's a wonderful, caring old woman, but she always seems to have interesting points to throw out there. She called wanting to discuss the new H1N1 vaccine with my mother. Somehow the conversation turns into conspiracy theory talk (Like H1N1 is being hyped up to outrageous degrees in order to help out large pharmaceutical companies?)
NO.
Like maybe... H1N1 was created by the government to whipe out large masses of the population because humans: 1. Breathe, and 2. Therefore create carbon dioxide, and 3. Are contributing to the greenhouse effect and need to be exterminated.
Suck on that.
NEXT POINT:
2. It has come to my attention that Honda will be discontinuing the manufacture of their S2000 sports car as of this year. Yeah, I know, and Pontiac is going out of business, whatever. Lets all have a moment of silence for what the Mazda Miata should have been, but didn't have enough guts or testosterone to become.
3. Lastly, it snowed today. I was completely unaware of this fact, despite being outside this morning and looking out the windows all day. So it was great to be updated by everyone's facebook statuses that there is infact snow on the ground, thanks guys.
I really hate the Mazda Miata.







